'Indian managers must find ways to bring down the cost of goods and services to include more people in the consumption cycle.'
Gandhi earlier took a dig at Modi saying he wanted to "congratulate" him on winning the "world famous" Philip Kotler Presidential award.
The fledgling online advertising industry is expected to grow four-fold by 2014.
A business quiz on company logos and mascots.
Marketing gurus from the west have built their theories based on the belief that consumers, where ever they are, behave the same.
The current focus on data to measure marketing success could herald the end of an era -- or the beginning of a hype cycle, says Ajit Balakrishnan.
Will MBA hybrid model be the focus for B-schools? Should B-schools focus on long distance programmes?
Whether Rahul likes it or not, he will be judged by what he does to put the party back on its feet, says Colonel R Hariharan (retd).
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